Strong executive sponsorship can be critically important to an alliance or collaboration…a make or break for success. Typically, an executive sponsor is a very senior, leader within an organization (usually someone in the C-suite, or leading a business unit or function) who is responsible for the success of a strategic partnership, alliance or collaborative business relationship.
- Recruit effective Executive Sponsors
- Set expectations for participation
- Keep Executive Sponsors informed and engaged
- Escalating effectively